Since being founded in 2021, over 60 million unused cigarettes that were set to be incinerated have been recycled by Rezero. The filters in these cigarettes, made from cellulose acetate, have been isolated and re-purposed to manufacture sustainable products.
Cellulose acetate (CA) is derived from plasticised wood pulp in trees - its use in production requires the felling of trees. As Rezero replaces this need for virgin production of CA, it has prevented over 300 trees from being cut down and saved over 50,000 kg of CO2 with its world-first manufacturing process.
The aim of Rezero is to re-purpose unused goods set to be destroyed by manufacturing long-lasting, sustainable products using the valuable materials hidden within these goods. Currently, we supply clothing and plastic fabrication companies with cellulose acetate from unused cigarette filters so that buttons, sunglass frames, garment logos and much more can be produced.
Rezero is Michael's 3rd successful entrepreneurial venture by the age of 23. With a background in economics, he leads government relations, sales, and product development at Rezero.
Jack has a Master's degree in environmental engineering and leads manufacturing operations while managing environmental reporting of carbon savings for our partners.
Johnnie has a Master's degree in Mechanical Engineering & Business and leads the finance and logistics divisions at Rezero. He brings startup experience to the team having founded and sold a company by age 20.
Emmanuel is an award-winning innovator with several patents and peer-reviewed articles. He lectures in Biomolecular & Biomedical science, while he provides Rezero with creative engineering solutions.
Jacopo is an industrial design graduate. Jacopo has a strong understanding of the Italian fashion industry. He manages our relationships in Italy.
Mark is a graphic designer and accomplished illustrator. Prior to designing Rezero's logo, he created Facebook's logo for credit collection. Mark uses his skills for both our digital and product design requirements.
Kevin Murray, a chemical engineer and chartered accountant, brings a wealth of experience to Rezero. His background includes serving as a Director at DCC plc, an FTSE 100 company, and as a Strategic Advisor at Johnson Hana International.
Brian is a serial entrepreneur, currently leading a new hugely successful venture (The Baby Academy). Brian's invaluable startup experience and guidance are crucial assets for Rezero.
Gavin has over 25 years of experience in financial services and is a Director at Davy Stockbrokers. He offers key insights into financial accounting and planning at Rezero.